Director - Solutions Marketing

Who we are:

Founded in Vancouver BC Canada, Tasktop harvests an energetic vibe, while proudly counting the majority of the Fortune 100 as customers. Tasktop pioneered software developer efficiency and continues to innovate in the industry with our CEO Mik Kersten's best-selling book 'Project to Product'. We drive competitive advantage by helping our customers master and manage their software production effectively. We provide enterprise-grade tool integration infrastructure that removes the overhead and waste that’s slowing Agile teams down while promoting information flow across teams. With Tasktop, customers can equip teams with best-of-breed tools from multiple vendors to support planning, development, testing, and service desk functions while still achieving end-to-end visibility. Tasktop enables customers to connect, visualize, and measure the value created by their software business

Today, the largest companies in the world use our software to automate the flow of work throughout their organizations. Our new cloud based product analyzes that flow of work and provides insights and predictive analytics to propel our customers towards faster time to value. We’re looking for talented and energized team players who want to accelerate our growth, while showcasing the best work of their career. Join our growing team of cloud savvy engineers building out this industry leading platform!

Director, Solutions Marketing

Tasktop is looking for a product marketing professional to create compelling campaign messaging that aligns with our customer problems. The Director, Solutions Marketing will have a deep understanding of our target market, buyers, products and company, allowing them to connect customer pain points to Tasktop solutions. This role is focused on ensuring our buyers can immediately see the value in Tasktop solutions and have seamless experiences throughout their journey.

In this role you will need to:

Create compelling campaign specific messaging the connects with buyer pain points
Research and define target personas for campaigns
Create buyer journeys that align with our Demand Generation goals
Create and maintain web content, ensuring it is up-to-date and aligned to buyer journeys.
Work with the PR team to build out story arcs and creating press releases
Create a range of content (eg. blogs, ebooks, videos) that communicates the value of Tasktop
Manage the customer use case / reference program, including case study creation and customer community program
Work closely with the Senior Director, Product Marketing to ensure our seamless buyer experiences

Great candidates have:

A gift for storytelling and the ability to craft compelling messaging and content
The ability to translate features into benefits and value that resonate with our target audiences
Experience in a Product Marketing role.
7+ years experience in B2B marketing, with knowledge of software development/tech industry
An understanding of software development tools, and experience creating messaging for senior leaders in Software Development and IT
Superior communication skills, and the ability to create a range of content that includes compelling writing and visuals
Excellent internal communication skills that allows for a range of stakeholders to understand and engage with marketing programs.

As a Tasktop employee you will enjoy flexibility, a health and wellness allowance, volunteer programs, a generous vacation offering, happy hours, and plenty more benefits!

Do you want to join the movement?? We would love to hear from you. Apply within!